My.Alltop.com is like looking through the world through a paper tube

picture-10I’m a bit torn on whether or not I like the new my.alltop.com feature. On the one hand, it saves me from hunting through the various topics at Alltop.com, trying to find the best blogs. I can gather all of the “must read” blogs on one page and then go through and read the new stuff quickly.

On the other hand, it saves me from hunting through the various topics at Alltop.com! What new find am I missing? I fear that my.alltop.com will keep me from wandering around, sniffing out new stuff and finding some really cool gem I had overlooked before. Moreover, if DogWalkBlog does not make the first cut of someone’s my.alltop.com page, will they ever go to alltop.com and search me out? Probably not. (Guy, Chris, Neenz, please put at least this puppy on your my.alltop.com page!)

My.alltop.com may just be like looking at the world through a paper tube. I can see what I want to look at in clear focus, but I miss everything going around around me. A magazine rack works because it captures your peripheral vision while you are trying to focus on finding a magazine in a particular topic. My.alltop.com is like a coffee table, with all the magazines you subscribe to, fanned out. (Yeah I know I have several metaphors going on at once, but that is kinda the point of a magazine rack, isn’t it?)

For now, I will build and read my.allltop.com/DogWalkBlog because it is a whole lot cleaner than NetVibes. And, it loads faster. But I refuse to walk through the rack, looking at things through a paper tube.

I hope others will as well.

I was rejected by AdAge

I received an email from Charlie Moran yesterday, stating that my blog was just not good enough for them to care about at AdAge. Here is his email.

Thanks for submitting your blog to the Power 150. Unfortunately, because of high demand, we can only accept applicants who score at least 20 total objective points, that is, before a Todd Score is added into your total. Here is your point breakdown:

Yahoo InLinks (1 to 30): 1
Technorati Ranking (1 to 20): 1
Technorati Authority (1 to 20): 1
Technorati InLinks (1 to 20): 1
Alexa Points (1 to 15): 2
Bloglines Subscribers (1 to 10): 1
Google PageRank (0 to 10): 4
Collective Intellect (0 to 10): 0
TOTAL: 11

You are welcome to resubmit your blog once you’ve built up some more links and influence, although we ask that you wait at least three months before doing so. Hopefully, you’ll make it in next time, and, if not, there’s no limit to the amount of times you can reapply, as long as they’re three months apart.

If you have any questions about this policy, please check out my blog post about it and/or drop me an email, and I’ll be glad to help.

Thanks,
Charlie Moran

It is hard to argue about the in-coming links and Technorati stuff, even though I have been blogging here since 2005. See the first blog, started appropriately enough, with an end.

But, to score a 0 on Collective Intellect? Why doesn’t Mr. Moran just take a big ol’ bag of salt and just start pouring. Then, after that, he just wind up and take a big kick to my ribs.

What Mr. Moran missed when he rejected my blog was a chance to connect with a user of the marketing technology, not just a prophet of the technology whose use of the technology feeds into the validation of the prophesy. What Mr. Moran missed was that even small dogs can be big. What Mr. Moran missed was that he was just as guilty of using “big media” metrics to rank the “new media” as the new media guys rail against. Interestingly ironic.

Seems the more things change, the more they stay the same. As more people are joining the social media movement, there seem to be just as many who work double-time to keep them out. Very much like a high school clique.

I’m not as popular as Seth Godin or as enamored with Web 2.0 stuff as Chris Brogan, but for the few people who read me faithfully when I share my thoughts, I like to think I am in their Top 150.

And worth every minute they spend with me, for which I am unconditionally grateful as only a puppy can be.

PS: From now on, I’m just going to focus on communities who recognize even small dogs are worth paying attention to, like Guy Kawasaki and Neenz at Alltop.com who welcomed me with open paws.

Being authentic

Guy included me in his Alltop magazine rack early on in the site life (pets.alltop.com) and I’ve been a fan since. Actually, I have always been a fan of Guy. When Neenz sent a Facebook message to the Alltop group about getting some cool Alltop stickers, I was there. Sent my mailing address in and waited eagerly by the mailbox.

Anyway, this is what I received:

The hand-written address, the real postage stamp, the lack of any slick marketing! I feel like FAMILY!

Guy doesn’t know I’m here and doesn’t really need me to feel like I’m part of a family. But it sure makes Alltop one of more favorite sites all over again!